This is the new age of advertising, a digital world dominated by big data, controlled by those who know how to handle it. New technology, such as mobile devices and smart speakers, has opened the door for advertisers to track everything from customer locations to spending habits.
Last quarter was the slowest three-month period for drug company initial public offerings in four years, according to Bloomberg data. And in all of 2016, only 36 biotech and pharmaceutical companies went public in the U.S., according to data gathered by Bloomberg, compared with 68 in 2015 and a record 85 in 2014.
The Gigafactory has been activated.
Hidden in the scrubland east of Reno, Nev., where cowboys gamble and wild horses still roam — a diamond-shaped factory of outlandish proportions is emerging from the sweat and promises of Tesla CEO Elon Musk. It’s known as the Gigafactory, and today its first battery cells are rolling off production lines to power the company’s energy storage products and, before long, the Model 3 electric car.
In August 2016, the City of Sacramento made the pledge to become a Fab City. Joining 14 cities around the world — including Barcelona, Paris and Shenzhen — Sacramento’s 50-year commitment makes it the first city on the Pacific West Coast to honor the MIT-spearheaded proposal, the Fab City Initiative.
Last year was one for the history books. But as we start the new year, we wanted to take one last look back at some of our best-performing and most-read articles of 2016. Take a look and see if you missed any of our greatest hits — or if something might deserve a second read.
Placer is no longer the small, rural county of old. It now boasts medium-sized cities, major employers and a population expected to grow at a faster rate than the rest of the region.
Roseville’s downtown — once the civic core — is now off the beaten path, given how the city has developed over the years, spreading out with subdivisions and new thoroughfares that keep people away from this original urban center.
California will be forced to pay billions more in pension contributions for government employees after the state retirement system’s decision to lower its assumed rate of return.
Californians in April will start paying more to register their cars — not to help maintain roads, but to keep the pension checks rolling for the motorcycle cops who policed them.
Persado CEO Alex Vratskides could raise venture funding. He’s just not sure he wants to.
His New York-based startup doubled annual revenue this year and is on track to break even in 2017. Valued at about $200 million in April, the marketing automation company counts Bain Capital and Goldman Sachs among its backers — a source of validation in the eyes of many venture investors.