Leading the region’s economy over the last two years has been both a rewarding and humbling experience. During this time, we have built the first regional public/private partnership economic development organization in the State of California led by chief executive officers. The organization consists of 37 CEOs and 19 communities in the greater Sacramento region — an achievement accomplished only through dedicated community support.
Like attracts like. It’s the principle belief behind the law of attraction, which states that people tend to seek out or be attracted to those who are similar or like-minded. The same idea can be applied to the business world, in that companies often gather — or cluster — around their successful peers in hopes of sharing services while improving efficiency and productivity.
The Greater Sacramento Economic Council launched their “Extend Your Runway” campaign on June 22, hosted by SAFE Credit Union in Folsom. The event gave an exclusive first look at several of the campaign’s creative video concepts and the chance to hear firsthand from leaders of companies that are featured in the campaign.
UC Davis is the only one of the top 20 research institutions nationwide without an affiliated research park. This missing asset means a couple things for the world leader in food and agriculture studies, experts say — companies or ideas born from the university have nowhere to grow their roots, and end up relocating to the Silicon Valley or other more welcoming places.
As the cost of daily life tests the bounds of gravity in San Francisco, a beneficiary has emerged 90 miles away.
When it comes to finding business success in the Sacramento area, the proof, as they say, is in the proverbial pudding. The city’s proximity to the Bay Area, its lower cost of living and its people have long been lauded as assets to economic development. While that might seem like a tired line of thinking, Sacramento remains on the radar of both potential businesses and employees for exactly those reasons.
On this episode of Action Items, Greater Sacramento Economic Council CEO and President Barry Broome and Code for Hood cofounder Alona Jennings join host Tre Borden to discuss the need for Sacramento to disrupt its economy by leveraging its diversity.
Sacramento may not have eBay or Google, but as scientific and high-tech companies gain a foothold in the region, many have discovered that being a smaller city with multiple higher education institutions attracts talent that rivals that of the Bay Area. When it comes to pitching to prospective employees — both locals and out of town recruits — Sacramento’s calm sells over the chaos of other cities.
The Capital Region has two rivers flowing through it, the Sacramento River and the American River, which are integral to the region’s unique quality of life.
Comstock’s checked in with some of our business and civic leaders to find out their development plans for the region, and how the Greater Sacramento Economic Council can help bring those goals to fruition.