So, You Want To Be the Next Big Thing?
5 tips for launching a successful product
Sometimes, a real no-brainer, problem-solver of a product can crash and burn spectacularly upon entering the market. This isn’t limited to the Pepsi Clears of the world, where sheer ridiculousness doomed the idea from the start: According to Nielsen data, 85 percent of new consumer packaged goods will fail within two years. Marketing snafus, bad luck and timing aside, pitfalls in the process of product design are often to blame. Catching oneself before blundering into them takes a conscious effort, as several local designers and makers illustrate.
How Do We Empower Our Innovators?
Collaboration between feeders and leaders is essential to the Capital Region’s innovation economy
I’ve been thinking a lot about a 3-year-old book in recent days- — even more so in the aftermath of the recent study mission to Chicago. The book is Brad Feld’s Startup Communities — a how-to manual for building vibrant, connected communities of innovative companies and entrepreneurs.
Status Check: 2014 Design
An update on last year's featured designers
Last December we featured regional designers who create unique, user-friendly art (“Function with Flair,” Allison Joy, December 2014).
Here is a look at what they have been up to this past year.
California Debt Foe Campaigns to Block Billion-Dollar Bond Deals
Dino Cortopassi, who lives near Stockton, watched as the California city loaded up on debt for amenities like a waterfront ballpark, only to slash services after the community went bankrupt. So he’s spending $4 million in an effort to give the state’s voters more power to curb bond sales.
I’m Exempt — What Does That Mean?
If you feel you're owed flexibility, you're wrong
I just started a new job where I am an exempt employee. When I started, I was asked to provide a “regular work schedule” that I selected as 7:30 a.m.-4:00 p.m. When I inquired about coming in at 8:30 on Monday and Friday mornings, my employer said they didn’t favor that and as a new employee, I didn’t feel comfortable pushing back. As an exempt employee, what are the rules about standard hours?
Four Signs You Have a Dead-End Job
The balance of power in the workplace has begun to shift subtly from employers to employees, resulting in what the Harvard Business Review dubs a “candidate-driven” economy. That means if you’re a young professional unhappy with what you’re doing, you’re in a better position than ever to make a move.
Startup of the Month: Rocket Department
A business that helps other businesses launch ideas
Rocket Department. started as a joke. It was 2013 and the 5-member team decided to design an offbeat product for a local hackathon.
Mentoring Through the Glass Ceiling
It’s an unwritten but long-standing axiom in business: You can’t get to the top alone. You need a mentor in your corner who is older and wiser. As a young, aspiring publisher almost 27 years ago, I certainly had help from all around. The business owners with whom I spoke supported me with their wisdom, as they continue to do today. I’ve received guidance, know its value and am extremely grateful.
Where Do I Sign ?
With an innovative mobile app, Davis medtech company fills the virtual gap between health providers and patients
Anthony Costello had the next generation of medicine in mind when he launched Mytrus in 2009. The Davis-based company created a system that helps patients fill out consent forms electronically and participate in clinical trials for new drugs and therapies from the comfort of their homes.
The Decline of the Office Holiday Party
The economy is recovering, companies are spending more on benefits, employee satisfaction and retention are being monitored. And the holiday party is declining. Could it be that people don’t like it?