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Social Digging

Where is the legal line when it comes to using social media to evaluate job candidates?

We’re hiring a new office manager and looking for someone trustworthy and friendly. Going through applications, we found that some of the hiring staff were able to view applicants’ Facebook profiles, either due to mutual friends or because of the applicant’s privacy settings. Are there any legal reasons not to do this? Can we raise questions during interviews based on the information we’ve learned via social media?

Feb 24, 2015 Coral Henning

Ready for Your Close Up

Backstage on our 2015 YP cover shoot

Next month we’ll release our yearly picks for the Capital Region’s top young professionals. A couple of weeks ago, we gathered all 10 of them at the Sacramento Railyards (on the rainiest day of the year thus far) for an epic photo shoot. Here’s a taste of what’s in store for March. 

Feb 20, 2015

Past the Ping Pong Tables

Your internal brand matters more than your office perks

Thinking about progressive company cultures probably brings to mind businesses like Google, Twitter, Facebook — companies with free snacks and bean bag chairs. But it’s not the toys and perks that create these cultures. Collaborative-style seating and ping pong tables are the side effects, rather than the catalysts, of enviable and innovative company cultures.

Feb 9, 2015 MaryJayne Zemer
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Status Check: Stevia First

It’s full speed ahead for this sweet startup

In 2013 we reported on Capital Region startup Stevia First and its CEO Robert Brooke’s goal of making his company the first domestic distributor of stevia. Stevia First made significant progress last year, most notably by entering into a partnership with China-based stevia distributor Qualipride International Ltd.

Feb 5, 2015 Allison Joy
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Pro-Tips

Jimmy Crabbé’s 5-step process for turnarounds

After nearly two decades spent managing operations and logistics for global shipping powerhouse UPS,  Belgium-born Jimmy Crabbé purchased Sacramento’s Bonney Plumbing, Heating, Air and Rooter. In less than two years, he’s doubled Bonney’s staff and its revenue. Here’s his strategy:

Feb 3, 2015
Bonney Plumbing CEO Jimmy Crabbé

Smooth Operator

How former UPS logistics exec Jimmy Crabbé doubled a Sacramento plumbing business in less than 24 months

Think of it as The Deodorant Problem. If you’re marketing a brand, it’s easy to sling the sex appeal of wine, cars or a hot new phone. But what if the product is a tad mundane and even a little stinky?  How do you convey the emotional appeal of, say, unclogging a toilet? If you’re Jimmy Crabbé, you crack this problem with an inspired move that no one saw coming.

Feb 3, 2015 Jeff Wilser
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You Look Like You Need a Vacation

6 tips for checking out and kicking back

You just got back from a trip? Me too. And I already need the next one. My name is Christine Calvin, and I take vacations. That’s right, I use all my PTO every year, and I don’t feel an ounce of shame. You should do the same — it’s going to cost your company either way.

Feb 2, 2015 Christine Calvin
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Spread the Love

True client appreciation requires a year-round strategy

While it may be tempting to wait until next year to tally up the cards and gifts you’ll need to send clients at the end of 2015, there are ways to show your supporters that you appreciate them year round. Here’s how to develop a year-round strategy without additional headaches.

Jan 29, 2015 Kelly Azevedo

Tech Support

Acuity with Kirk Uhler

Longtime Placer County supervisor Kirk Uhler was recently selected as the new CEO of the Sacramento Area Regional Technology Alliance. Uhler is also the owner of Roseville-based Rensa Group, a marketing, communications and government relations firm, and the co-founder of VidGage, a social media platform.

Jan 23, 2015 Christine Calvin
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Dress for Success

How can I legally amend my company's dress code?

Since starting my business in 2010, my number of full-time employees has tripled. One thing I wish I’d done in the beginning is establish a dress code. I’m worried that the relaxed atmosphere I’ve allowed does not reflect the professional competency I’m trying to project. How can I implement a dress code, and should I be worried about violating any laws when I do?

Jan 21, 2015 Coral Henning

How to Spot a Liar

9 tips for reading body language when the truth is on the line

Recognizing key signs of dishonesty and deception is a professional skill that can pay off in spades. If you’re keen, you can see people’s body language change when they lie, as they try to manage their anxiety. So unless you’re dealing with a sociopath or a superb actor, you can spot those who try to mislead you by monitoring their nonverbal signals. Here’s how:

Jan 14, 2015 Carol Kinsey Goman

Raise It Up

Our minimum wage should leave no one behind

Improving the minimum wage and making Sacramento a better place to do business are not mutually exclusive goals. Done properly, an increase to the minimum wage targeted at Sacramento’s working poor will strengthen the economy, benefit the entire community and help create the Sacramento that we all want.   

Jan 7, 2015 Jay Schenirer

Extreme Makeover: Work Edition

Does your office need an etiquette expert?

You know That Guy. He wears too much Axe body spray, he makes loud personal calls while you’re trying to work, he chews food with his mouth open. He’s a close-talker with his shirt open one button too far. He’s also really good at his job. If you’re a manager, what do you do with That Guy?

Jan 6, 2015 Jeff Wilser
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Unpolished Problems

How to politely enforce your dresscode

“We have a male employee whose shirt buttons pop open, leaving his skin exposed. We also have a female employee whose tight clothing reveals her undergarments. This is a horribly awkward and uncomfortable situation, but their attire is not appropriate for the office. How should HR address this?”

Jan 5, 2015 Suzanne Lucas