Extreme Executives
Out of the office and where the wild things are
While some business people are perfectly content golfing or playing tennis in their time off, others apply their competitive spirit to more extreme pursuits. These high achievers share several characteristics: They search far and wide for challenges, they’re competitive, they have uncommon amounts of energy and they have the financial means to travel, whether to climb Russia’s Mount Elbrus, kite surf in Brazil or hunt rare black impala in South Africa.
It Runs in the Family
How nepotism turns good business into bad blood
Left unchecked, underachievers can drag down an entire team’s performance, and that goes double when the problem staffer is family.
Avoid the Post-15 Flop
Turn your business’ 15 minutes of fame into long-term success
It may seem that landing that New York Times interview, getting featured on the front page of AOL or winning a $135,000 business contest means that, as a business owner, you are set for life. In truth, it’s just the beginning.
Home Office Tricks and Tips
How to design a comfortable and productive workspace
Technological innovations, workforce trends and entrepreneurial spirits are allowing more American workers to step away from cubicles and corner offices and into the comforts of their own homes.
Figure of Speech
How body language factors into the glass ceiling
He’s the boss, she’s bossy. He’s assertive, she’s domineering. He strategizes, she schemes. He’s powerful and likeable, she’s powerful or likeable.
Help at the Top
Local nonprofit Sacramento Entrepreneur's Organization gives local business a leg up
Every entrepreneur knows that it’s lonely at the top. Jeff Smith is no exception.
Sticker Shock
Pricing errors can result in traumatic losses. Here’s how to respond.
One morning last year, Cyberguys, a computer and tech accessories retailer, started getting a lot of calls from customers with the same question. Was the company really selling hard drives for $3?
Banking on Content Marketing
Community banks embrace new marketing strategies to supplement traditional advertising
Having just begun using social media in 2012, Safe Credit Union is relatively new to content marketing. But it hasn’t taken long for the company to discover the benefits of engaging online with its customers and potential consumers.
Maximize Your Ad Dollars
The 3 steps you must take before launching your next ad campaign
When it comes time to launch your new products, offers and ad campaign for the new year, your focus will likely be on the initial offer. But your success will depend on the behind-the-scenes planning you do ahead of time.