Touchscreen to Table: West Sac to get techy about food access

And…

Marketing to the MTV generation; and investment tips for after selling a business.

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Touchscreen to Table

West Sacramento to address food access with Code for America

Code for America works with cities around the country, using open-source software to improve the scalability and reach of government services. Starting next year, Code for America fellows will work with the Sacramento Area Council of Governments and the city of West Sacramento using technology to tackle issues related to health care and food access in the city.

Sep 30, 2014 Allison Joy
(Zuza Hicks)

MTV Marketing

Win with gen Xers by acknowledging to their skepticism

I recently asked a gen-X friend of mine to give me her take on generational communications in the U.S. today. Her response was perfect: “In the words of MTV’s cultural phenomenon The Real World, it’s ‘The true story of seven strangers, picked to live in a house, work together and have their lives taped, to find out what happens when people stop being polite — and start getting real.’”

Sep 25, 2014 Gordon Fowler