
Buzzwords: Authenticity
Don't fake it
There’s a whole lot of buzz lately about authenticity: authentic leadership styles, authentic brands, authentic values, authentic marketing and advertising … and on and on. By definition, something is authentic if it is genuine, real, of unquestionable origin, not faked or copied, verifiable and trustworthy.

This Business School Will Change the World, if It Can Survive
While other B-schools work to expand their reach and shed their old boys’ club stigma (with some success—Bloomberg data show that the share of women in business schools has increased six percentage points since 2007), Presidio resembles the school they say they’re trying to become. Its current MBA class is 56 percent female, and ninety percent of Presidio graduates work in sustainability posts, according to Presidio’s president, William Shutkin.

Sacramento’s Cultural Plan
A thriving art scene needs streamlined support
Like most major cities, Sacramento has scores of arts organization that run the gamut of cultural offerings. Given that, how does it effectively synergize all of its cultural assets in a way that really advances the city’s ultimate goals?

Digital Hiring
Don't sink too much cash into online job sites
I’m overseeing the hire of a new leadership position. We want to post the position online, but there are so many options, including up-sells to “featured posting” and the like. How do I write a compelling job description that will attract top-notch potential employees, and how do I best use my dollars — some of these sites are expensive!

Data-Driven
While big data can answer questions we haven’t even thought to ask, the hidden costs add up
Big data can have real benefits, but it can also undercut common sense, frustrate employees, alarm customers and come with some hidden costs

Women May Not Reach U.S. Boardroom Parity for 40 Years, GAO Says
Women, who make up half the American workforce, would be 40 years from parity with men on U.S. corporate boards even if female directors filled seats at twice the current rate, the U.S. Government Accountability Office said in a new report.

A Year in Review
Our top 10 most popular stories of 2015
It’s been quite a year! Now that the champagne has been popped, gone flat and you’ve had time to recover, take a look at our most widely read local stories from 2015:

Startup of the Month: wimZr
With this app, it's not just who you know but when you meet them
New app wimZr’s main focus is people. The interface is straightforward. You view the profiles of people going to the same place. If you like them, click “Connect Me.” If you want to pass, click “Next Time.” If the person you like likes you back, you can start talking. For upcoming events, you can scan guest lists and either connect one-on-one or openly in a public forum.

Rethinking How We Support Our Local Charities
For many companies, the post-holiday season often marks a return to business. But it’s not the time to forget about the nonprofit organizations that are so important to our community. They need our attention beyond the holidays and throughout the year.