Arcade Fire

Tahoe startup is expanding its waistline

Back Update Aug 1, 2014 By Christine Calvin

When we spoke with the young founders of Arcade Belts last year (“Arcade Winnings,” by Kibkabe Araya, October 2013), co-owners Cody Townsend, Tristan Queen and David Bronkie had just opened shop in a Squaw Valley showroom after months of stitching their durable, all-weather belts on a living room floor.

Now, the trio has expanded their accessories company, which caters to adventure sports enthusiasts who wear their belts during extreme weather and activities, into a new 1,100-square-foot office at the base of Alpine Meadows.

They’ve also hired their first employee. Arcade Belts are available at retailers in the U.S., Canada, Japan, Australia, New Zealand, Switzerland and Sweden.

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