John Aguirre is president of the California Association of Winegrape Growers, representing growers of over half the state’s grape tonnage crushed for wine and concentrate. CAWG advocates for public policies, research and education programs, and sustainable farming practices to enhance the business of growing California winegrapes. Aguirre also serves on the board of directors of the National Wine & Grape Initiative.
The U.S. is the largest wine market in the world, and California produces 65 percent of all the wine consumed domestically. Our industry generates $57.6 billion in annual state level economic activity, which in turn employs 325,000 Californians. It is vital that California wine remain competitive in a global market.