Latest Stories
All Aboard for a MegaRegional Economy
Ever since the Golden Spike was driven into the ground, 150 years ago this month, trains have played a critical role in Sacramento’s growth and identity.
The 2-Step Process to Conduct a Personal Brand Audit
Many of us can easily identify the corporate brands of companies we’re familiar with even if we aren’t loyal consumers of their products. The fruit-shaped Apple and swoosh Nike logos are so well-recognized they’ve become iconic. Businesses know the importance of establishing a clear brand identity to set themselves apart in the marketplace.
Dilemma of the Month: Cutting Employee Pay
How to cut labor cost during tough times.
Startup of the Month: HealthSherpa
Guiding customers to health insurance coverage
When HealthCare.gov — the Affordable Care Act’s health insurance exchange website — went live in 2013, it was slow, buggy and hard to navigate — a digital mess. Two weeks later, three programmers in the Bay Area launched HealthSherpa.com, an alternative website to help online shoppers understand their options under the ACA and see plans and prices quickly.
Lost in the Block
Blockchain is poised to oust middlemen across industries — here’s how it works
Bitcoin’s value in the real world derives in part from the fact that it runs on a blockchain, a distributed and transparent online accounting register
Friend or Foe?
Zillow and websites like it are valuable tools — but they don’t tell a full story
My wife loves Zillow, which she sometimes apologizes to me for — she worries that her love for the website somehow disrespects me as an appraiser. Truth be told, I like Zillow too. But I do question whether consumers trust it and other similar sites too much, and in doing so, make pricing mistakes.
The Herb Column: The Elusive Marriage of Cannabis and Crypto
Two emerging industries may one day join forces to solve legal marijuana’s banking problem — but not quite yet
Cash is king in the cannabis world, and no one likes it that way. Because marijuana remains illegal at the federal level, only a handful of banks will do business with those in the industry in states where cannabis is legal.
Businesses Need a Voice in California’s Budget Discussion
California is now the fifth-largest economy in the world. As a global leader, we have some of the best minds tracking our budget and finances, but there are few third-party groups that focus on objective analysis of our state’s finances.
Three New Restaurants Reach Back to Owners’ Roots
Sacramento is one of the most culturally diverse cities in the country, and the metropolitan area’s dining scene is just as varied, due to local chefs and restaurateurs who recognize the connective power of the table.
Star Search
Can a California guide boost Sacramento’s chances of nabbing a Michelin star?
After several weeks of rumors, two years of lobbying from Visit Sacramento and over a decade of fruitless attempts by local chefs to capture the attention of the most influential food guide in the world, Michelin finally rolled into town in March.