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Rethinking Your Services

Tips for becoming a successful solopreneur

If you want to increase your earning power as an independent worker, it’s time to get creative about alternative revenue streams. If you have an expertise that people pay for when they hire you, there are other ways you can capitalize on that expertise. Here are some ideas:

Dec 12, 2014 Janna Maron
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Stop, Drop, Open Up Shop

The region’s new Small Business Development Center sends a clear message: We want YOU for the Capital Region

Existing business expansion is the single biggest source of job creation in the United States, accounting for nearly two-thirds of new jobs nationally, according to the Bureau of Labor Statistics. That’s why the Sacramento Metropolitan Chamber of Commerce is bolstering small businesses by kicking off a one-stop shop for regional employers looking to grow and expand.

Nov 17, 2014 John Blomster
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Homegrown for Your Smartphone

3 handy apps with local roots

For the past few years, Sacramento’s been trying to boost its tech cred. That’s not easy when you’ve got Silicon Valley for a neighbor, but one thing the Capital Region can boast is deep agricultural roots. These notable apps prove that innovation can be born right in our backyard. So if you want to support this region’s tech/food movement, be sure to buy local.*

(*The apps are free.)

Oct 15, 2014 Russell Nichols
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Get Creative

Improve your business by thinking like a designer

Thomas Edison is most often credited with inventing a thing, the light bulb. But if you really take a look at what Edison did, you’ll see he was able to envision not only the technology, but also how people would use it and why they would benefit from its use. What he actually created was a product with a fully realized marketplace. Edison’s approach was an early example of a concept that has since been dubbed “design thinking” — a creative manner of problem-solving that places the user at the center of the experience.

Sep 1, 2014 Christine Calvin