Cherise Henry

Back Writer

Cherise Henry is a freelance writer, editor and journalist, and provides communications consulting services for companies and organizations. She’s passionate about telling meaningful stories and creating authentic content, connecting with people through the written word. She earned degrees in journalism and marketing from Sacramento State, and is a certified meeting and event planner. Read more at www.cherisehenry.com. On Twitter @cherisehenry

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Freelance Life: 4 Tips Setting Your Rates

Ask any freelancer what their rates look like and you’ll most likely get hit with one of three options: hourly rates, per project rates or a mix of the two. But how do freelancers decide on these rates?

Jun 14, 2017 Cherise Henry

Freelance Life: Brand Yourself

How to market yourself as a solopreneur

Marketing and branding is an inevitable part of your freelance business. For a marketing person, this is the fun part. For everyone else, this is the part that’s most likely delayed (or never done at all), and thus is a missed opportunity to promote yourself and your business.

May 15, 2017 Cherise Henry

Threads of Honor

The California Capital Women’s Business Center is a nonprofit organization that provides programs and services to small businesses throughout the state. In collaboration with the Women Veterans Alliance, the Women Veterans One-Stop Resource Center was created to specifically address the needs of women veterans, their spouses and families.

Apr 13, 2017 Cherise Henry

Freelance Life: The More Places You’ll Go

Boost your freelance business with ongoing education

According to the study “Freelancing in America: 2016,” 53 percent of freelancers have participated in skill-related education or training within the previous six months, which is more than non-freelancers at 39 percent. The study shows that freelancers opt-in to training opportunities to strengthen skills, while non-freelancers are more likely to do it as a job requirement.

Feb 15, 2017 Cherise Henry

Why Sacramento is Ideal for Freelancers

Freelance life: You can have a great one here

The perception of life as a freelancer is changing. The U.S. is moving into a new economy where freelancing is a viable option for workers in many industries and occupations. And the numbers don’t lie: A 2015 study commissioned by Freelancers Union and Upwork found that nearly 54 million American workers — or one-third — freelance, with 60 percent of freelancers having started doing so by choice.

Jul 18, 2016 Cherise Henry
From left: Rayna Pearson, Myla Ramos and Heather Kocina cofounded SearchPros Solutions in Sacramento in 2005. (Photography courtesy of SearchPros Solutions)

Professional Matchmakers

SearchPros Solutions achieves big small-business success

Local small business SearchPros Solutions is already having quite the year — they are one of seven regional finalists for the U.S. Chamber of Commerce DREAM BIG Small Business of the Year Award, a finalist for the Ernst and Young Entrepreneur of the Year Northern California Award and a recipient of the Sacramento Business Journal Small Business of the Year Award, among other notable achievements.

May 26, 2016 Cherise Henry