
Destination in Design
Capitalizing on recent momentum, East Sacramento designers set sights on creating a new design district
Hoping to capitalize on the revitalization of Sacramento’s downtown core, Nar Bustamante is moving his offices to the burgeoning design scene in East Sacramento off Elvas Avenue. Along with local talent already in place, these designers hope to help solidify Sacramento’s place as a new urban hotspot.

Back and Forward: Kerrie Kelly
Owner of Kerrie Kelly Design Lab discusses the growing East Sacramento design district
Kerrie Kelly, owner of Kerrie Kelly Design Lab, offers her insight into the growing East Sacramento design district.

Inaugural Photography Month Comes to Sacramento
Sacramento is holding its inaugural Photography Month this April to expand awareness and participation in the art of photography through accessible presentations and engaging educational events.

Carefully Crafted
Gladding, McBean, a terra cotta manufacturing company in Lincoln, mines from a clay deposit that keeps on giving.

Art Exposed: Lin Fei Fei
Compromise brought contemporary artist Lin Fei Fei from China to Sacramento two and a half years ago. She and her husband “met halfway” while trying to decide on where to settle and call home, figuring that California split the distance between her husband’s hometown of Detroit and hers of Da Lian, China.

Choreographing Change
BlyueRose Dance Project offers low-cost dance to Oak Park youth
In Sacramento’s Oak Park neighborhood, community dance lives, thanks to identical twin sisters Heather and Holly Singleteary, co-founders of the BlyueRose Dance Project at the Instituto Mazatlan de Bellas Artes.

Working to Preserve Sacramento’s Architecture
Preservation Sacramento is a nonprofit organization dedicated to protecting the city’s historic places, and The Hive — Sacramento’s largest coworking community — recently expanded into a 15,000-square-foot space at the historic Cannery, which has been redeveloped into a business park.

Startup of the Month: Cineshares
Web platform links underrepresented filmmakers to capital
In the early 2000s, Mariah Lichtenstern was an undergrad studying the rhetoric of narrative and image at UC Berkeley and starting a boutique production company in the Bay Area. That was when Napster was disrupting the music industry in a way that would leave it forever changed.

Ms. Message
Sacramento has stellar gender parity stats in its advertising industry — here’s what it means for the region.
Women dominate the creative community in Sacramento, with a slew of advertising agencies large and small with females at the helm. The women running them say this means not only more authentic messaging, but a stronger support system for the next generation.

Leading Ladies
Women hold key artistic leadership positions at B Street Theatre
Here in Sacramento, more women are beginning to take center stage. With several women holding key roles on and offstage, B Street is breaking the mold for gender parity in theater. In what has often been seen as an industry dominated by males in leading creative roles, the local theater is instead empowering women to rise through the ranks to lead everything from marketing to playwriting and directing.