The real secret to brand loyalty: Customers are loyal to brands that are loyal to them. True brand loyalty isn’t bought — it’s earned one customer experience at a time.
Working hard to achieve something new should not be fodder for punitive action; it’s the maintenance of a poorly functioning status quo that should be looked at with a sideways glance. Perfection lives on the same continuum as failure. In life, as in work, we learn painfully but fully from our failures — that is when we grow.
At first everything’s great. You talk all the time, set life goals together, exchange notes. One day you notice the conversations have gotten shorter, the notes less frequent. Calls go unanswered. Maybe you two aren’t such a great fit after all. The problem is, this person manages your life savings.
After working the male-dominated world of technology and venture investment for more than a decade, Saville decided to take matters into her own hands.
This year’s list features innovators, disruptors and creators who are invigorating our cities and challenging the status quo. The impact they’ll make in our local communities and beyond will help define our future.
We sat down recently with Erica Taylor, Golden 1 Vice President of Communications & Community Relations and last year’s Young Professional of the Year, to talk about the credit union’s efforts to attract and retain younger employees and customers.
I work at a marketing company and often work long hours. Sometimes issues come up outside of the office, and I frequently find myself using my cellphone (and personal computer) for work. Am I required to do this and if not, how can I respectfully set limitations?
People will inevitably adapt to the demands that new technologies bring. They say that children born today will never have to learn to drive a car. Instead, they will learn to do things no adult generation today can yet imagine. It has always been this way, since the first caveman discovered fire and invented tools. Each preceding generation has something to do with the inventions that are passed on to the next. So why all the intergenerational demonization?
The process of identifying a problem and building a system for the solution doesn’t have to be difficult, time consuming or expensive — but it does require your attention. The good news is that you don’t have to do it alone.
Every well-meaning small business owner is capable of inflicting wounds that stifle drive, trust, employee engagement and motivation. Maybe not as blatantly as calling out incompetence, but neglect and disrespect through lack of communication de-motivates too. Worst of all, we don’t even know we are doing it.